WAL MART
Strengths
- Good customer service
- Price Math Guarantee
- Low prices
- Supercentres - A section of cashiers strictly for under 12 items
Weaknesses
- Not enough cashiers on (lines too long - in Belleville and Kingston Supercentres)
- Since Wal-Mart sell products across many sectors (such as clothing, food, or stationary), it may not have the flexibility of some of its more focused competitors.
Opportunities
- Shipping?
- International - into Europe and the greater China Region
Threats
- No Frills, Metro (for the grocery section)
- Other clothing/shoe stores (popular brands)
- Other pet stores
- Toys/Babies R Us
- Other home improvement stores (Home Hardware, Lowe's)
- Being a global retailer means that you are exposed to political problems in the countries that you operate in.
Excellent overall SWOT. Walmart should really fix the line problem - it may turn people off. Do you know what they mean about being inflexible?
ReplyDelete